The most amusing part about this is that it's him going to meet with NBC, and not a representative from the mayor's office. In fact, if I recall correctly, Sheffield had a statement in the media rebuking the Dateline story a full two days before Bing's office said a word. Talk about your hands off approach to brand management.

I wonder how much this story cost them in terms of attracting conventions to fill those brand new empty hotel rooms downtown?