$3 for a Pepsi?

[DetroitDad]

Having worked in a gas station/convenience store in the past - Pepsi often gives volume discounts on large orders. There's no way a small shop can handle orders of 50+ cases - aside from the shop's cash outlay storage space can be a real issue.

Ah, so this is a small individual store operating on lease, and not the overall large "COBO"? Gotcha! I was thinking they were probably just putting pricing in line with competitors, as others speculated above, since COBO is an event destination, and not usually a house for neighborhood stores.