Fisher Body Plant 21 renovation plan announced

[Burnsie]

Great news here. Just sad that they can renovate this bland piece of industrial architecture and yet can't figure out how to do anything with the former AMC Building, an architectural gem...

I'd imagine that the close-to-Midtown location had a lot to do with the selection. Easier to get investors' money if you're closer to a "happening" location.

Fisher 21 is a good example of the classic multistory reinforced concrete and brick factory whose design first appeared in Detroit [[at Packard). Few have survived in the city in any kind of well-maintained condition, and the renovation of this one for housing would be a notable departure from the afterthought, deteriorating uses of others [[Briggs, Ford Highland Park). Even though it quickly became common, the design was revolutionary originally, contrasting to the old small-windowed, wood-framed brick "mill" structures.

Those 1910s to 1920s multistory plants provided a distinctive "skyline" to Detroit's neighborhoods, and the reuse & preservation of one helps maintain that heritage.

[Zacha341]

Yes, 'location-location' as the statement goes!

AMC and Lee Plaza buildings too far away from other relevant development. Same can be said/ argued about Packard.

I'd imagine that the close-to-Midtown location had a lot to do with the selection. Easier to get investors' money if you're closer to a "happening" location.