I have to say, in the last 20 years I have not been to Pine Knob often, but I'm proud to say that I never once called it DTE!
With this and the debacle that is Cobo > TCF > Huntington Place are we finally seeing the beginning of the end of the corporate naming sponsorship trend? I'm not so sure yet, but I hope so!
"Since 2001, the Pine Knob name had survived only in spirit at the venue rechristened DTE Energy Music Theatre, conjuring the old summer charm of loud and festive concert nights north of Detroit.
Now, that classic name is headed back to the marquee: Pine Knob Music Theatre is again the official designation for the beloved Clarkston amphitheater, which routinely ranks among the top-grossing in the country. "
https://www.freep.com/story/entertai...ts/9184916002/
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January-14-22, 08:20 AM #1
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Pine Knob is Back! Is the Corporate Naming Circus Finally Ending?
Last edited by Johnnny5; January-14-22 at 08:57 AM.
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