Why would anyone pursuing a healthy life want dyed corn starch and baking powder thrown in their face while running a 5K? This "genius" business model was dreamed up by a triathlete a few years ago. For $35-50 you can do this for profit run at 8000 runners per night and get your lungs, hair and clothes polluted by dyes and powders.There were kids and pregnant people doing this last night. This clogged up Jefferson and there were no DPD available due to other events going on downtown. Silly people. Just run or jog in clean air if you can find it.