Say it ain't so. I was disappointed to read this while flipping through my favorite Detroit news aggregator site deadlinedetroit.com.

Audience Up But Revenues Lag; Deadline Detroit Plans Layoffs

Despite building a large audience in a short time in the demanding business of digital journalism, Deadline Detroit announced today it will undergo a reorganization next month that includes layoffs and payless paydays as it continues to talk to investors.
...
Deadline Detroit has attracted more than 330,000 unique visitors a month.
Hopefully they will get investors but it has to be a challenge.

Those are impressive numbers especially considering that they started from zero just two years ago - almost 4x DetroitYES traffic. But knowing how little revenue this site earns and when I do the math there's a problem. There's not a lot of money in giving it away free unless you are Craigslist big.

The concept is good as is their growth trajectory. Hopefully someone can see that and back it.