Car Dealer Surveys

[Papasito]

Wow. I always wondered why when I brought my car to a Dealership the Salesmen and Service Advisors and Managers literally BEGGED me for a perfect Survey.

Now I know why!

https://www.facebook.com/DealerCSI

Evidently, Salesmen and Service personnel can lose their job or have their pay cut severely if Surveys are not marked "top box". It takes 20 perfect Surveys to make up for 1 bad one.

I'm sure there's a lot of people in Detroit familiar with the Car Industry. You can argue for or against the CSI program until you're blue in the face but I think https://www.facebook.com/DealerCSI makes some fantastic points.... even from the CUSTOMER'S point of view.

NOW you know why the people who help you ask for that perfect survey.
Their job literally hangs in balance based on a sheet of paper.
And I don't think that's fair.