They put it in downtown Royal Oak because there is already a bunch of foot traffic there. Not all of it is people walking from their house, as is evidenced by the packed parking lots on Friday and Saturday.
Which is probably why it's located across the street from a large municipal parking lot.As you say, if you're dropping $14 million on a movie theater, you are going to know everything about the location you're choosing, including the parking.
LOL - seriously?...but the design of his building itself anticipates catering to a mostly urban crowd.
Urban, maybe, but they sure as hell anticipate people driving there.
By the way, nice lighting on that building!
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