Vuori and Prada among new retailers coming to Somerset Collection
I honestly thought Prada already had a store here.
Vuori and Prada among new retailers coming to metro Detroit
Quote:
A high-end athletic apparel brand is expanding into Michigan in one of its strongest-performing malls.Vuori, which offers athletic and activewear for men and women, plans to open a store June 16 at Somerset Collection in Troy. It will be the brand's third store in the Midwest, following stores in Chicago and Bloomington, Minn.
The 3,746-square-foot store will be located on the second level of Somerset Collection's north end, between the Madewell and Aritzia apparel stores. Vouri, founded in 2014 by Joe Kudla, is headquartered in Carlsbad, Calif. The company, known for its popular joggers, focused on men's clothing initially, before launching a women's line in 2018. The company in 2021 raised $400 million as it works to open 100 stores.
Vuori is just one of a handful of new stores that will open at Somerset Collection this year.
Prada is set to open its first Michigan store on the ground floor of the south part of the mall near Neiman Marcus, according to Somerset's website.
https://www.crainsdetroit.com/retail...set-collection